Jah’kater Kitchen

Overview

Jah’Kater Kitchen is a Caribbean and soul food truck vendor that serves communities across the New River Valley and western Virginia.

visual objective

The client requested a redesign of their existing logo as they had lost the original design files and had no way to physically promote their brand. After reviewing a screenshot of their original design, I had taken critical efforts to match the lime gradients, drop shadows, and overall visual rhythm. At the same time, I utilized sleeker fonts and outlines so that the logo would be more legible while still capturing the spirit of the original.